WHAT IS ECO-DESIGN?

Eco-design means the production of goods and services that meet the needs of users and at the same time have the lowest possible impact on the environment and society.

A product is eligible for the eco-design label if it is at least 20% less environmentally harmful compared to the previous product. In the design phase, choices are made that reduce the weighted environmental impact by at least 20%. The designer can, for example, choose to use recycled material, another more sustainable type of raw material, or by significantly extending the life of the product. The environmental impact is determined according to a multi-criteria analysis.

What is a multi-criteria analysis? How do you compare the use of PVC with CO2 emissions? How do you achieve a single score for water pollution and climate change? Several forms of environmental impact are weighed in a multi-criteria analysis. By no longer using PVC in a product, the CO2 footprint for production can increase slightly, but the impact in the waste processing phase is greatly reduced. To be able to give one score for this, the environmental impact is determined by means of a score list. This analysis covers the entire lifespan of the product.






LEARN MORE ABOUT ECO-DESIGNED PRODUCTS


MH100 MEN'S FLEECE

Today, 75% of our range of fleeces are produced with recycled polyester. Our target is for 100% of our fleeces to be produced with recycled yarn by 2021. For these fleeces, we recycle plastic bottles that we transform in order to obtain a fleece fibre that always ensures the same level of technicality to the products.

Currently we recycle 39 million plastic bottles per year to produce our fleeces.


CORK YOGA BRICK

100% natural Cork, a renewable material

This Yoga brick has been especially designed to reduce the impact of the environment, by our yoga team of designers all practitioners, from beginner yogi to instructor. Whether we do gentle yoga or have a more dynamic practice, we're all seeking balance. With our network of yogi ambassadors, we (e)co-design products to meet your needs and mindset. We are committed to making your yoga practice a positive, generous and eco-friendly experience.


NH100 RAINCUT MEN'S JACKET

Less use of water and CO2 impact in production

We take care of our planet in order to preserve our natural playing field and make hiking more enjoyable. That's why we have opted for a material made entirely of recycled polyester fibres in 2019 for all the colours other than navy, which is the only colour for which we have mastered the new eco-friendly dyeing process. The dope dye (bulk dying) process saves up to 60% of water and significantly reduces the amount of CO2 emitted. This also reduces colour fading over time. We started using this process on this jacket in 2019 on navy colours while the efforts to master this technique on other colours are still continuing.




OUR PROMISE TO REDUCE OUR IMPACT ON THE ENVIRONMENT

Our promise to reduce our impact on the environment, we measure the environmental impact of our products to identify eco-design opportunities and at the same time guarantee the best quality / value for money for our users.

In 2017, 59% of our designers were able to analyze the environmental impact of their products. By 2020, all of our engineers and designers will be trained on circular design principles to improve recyclability, reparability and longevity. In addition, we reduce the environmental impact of our products by using raw materials from responsible sources. Our goal is to obtain 100% of our cotton from sustainable sources by 2020 (organic farming, Better Cotton Initiative and recycled cotton) and to obtain 100% of our polyester from sustainable sources by 2021 (recycled, dope dyed, recycled and dope dyed).

In the Philippines we are also working on developing programs to reduce and recycle our waste, generate circular economy and promote reparability with our workshops. Stay tuned to know more soon!

For more information, visit our sustainable development page.